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Medical Spa
Oregon
Medical30 Days
41 Consultations Booked in 30 Days
How we redesigned a med spa website and ran Meta Ads to generate 23 new patients at $29 per consultation.
$1,800
Ad Spend
62
Leads Generated
41
Booked Calls
23
New Customers
The Problem
- ✕Outdated website that looked "clinical" instead of luxurious and inviting
- ✕No online booking — patients had to call during business hours
- ✕Running boosted posts instead of proper ad campaigns
- ✕No follow-up system for leads who inquired but didn't book
- ✕Couldn't track which services were driving the most revenue
The System We Built
Landing Page
- Complete website redesign with modern, spa-like aesthetic
- Service-specific landing pages for Botox, fillers, and facials
- Online booking integrated directly into the site
- Before/after gallery with real patient results (with consent)
Ad Strategy
- Meta Ads targeting women 28-55 interested in skincare and wellness
- Carousel ads showcasing different treatments with pricing
- Video ads featuring treatment process (demystify procedures)
- Special offer: "First-Time Patient: Free Consultation + 15% Off"
Automation
- Booking confirmation + reminder sequence (24hr, 2hr before)
- Post-consultation follow-up with special offers
- Birthday and anniversary automated campaigns
- Review request sent 48 hours after appointment
The Results
$29
Cost Per Consultation
62
Total Leads
41
Consultations Booked
23
New Patients
Revenue Breakdown
Avg. Job Value
$1,500
Close Rate
56%
Total Revenue
$34,500
ROI
19.2x
19.2x return on $1,800 ad spend
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